Our client, a leading Insurance software development company, is looking for a Business Analyst with extensive knowledge of the Lloyd’s and London Insurance Markets and ideally gained working with or for a London Broker. The main responsibilities of this position are as follows:

• Clarify the business requirements behind the upcoming Roadmap items for the company’s Platform
• Plan the integration work for Brokers wishing to build rich links between the Platform and internal systems, working with the IT teams at the customer
• Work with the team to translate business requirements into functional requirements
• Write up and explain the requirement to designers, developers and testers
• Respond to questions and eliminate vagaries during the development phase
• Take part in testing of releases of the platform and system integrations

The company has offices in London, although during lockdown they have worked 100% remotely. This role will be remote until it is safe for them to return to offices. Once they do return, they expect many roles to stay remote-by-default if that is preferred by the individual.

A full detailed job description is available upon request.

Benefits:

• Competitive salary, with great onsite benefits including canteen with all meals, drinks and snacks included.
• Healthcare contribution and inclusion in company pension scheme
• Work laptop and phone
• State of the art modern offices
• 25 days annual leave (pro-rata) plus paid bank holidays
• Expanding workforce with potential for career progression for top performers
• Working with a company that will make your CV stand out.

ABOUT CUSTOMER STRATEGY: 

The Audience Strategist works alongside Mindshare’s Planning and Activation teams to accelerate our clients’ data-driven advantage to win the most valuable consumer moments more often. We work cross-functionally to ultimately construct media and content architectures to drive data-driven marketing efforts in the market. The Audience Strategist develops robust data-informed adaptive programs, inclusive of advanced targeting tactics, micro-segmentation, trigger-based decision rules, content architectures, and channels/tactics that best reach a high-value audience. You will work in tandem with the Analytics and Activation teams to ensure clear, measurable KPIs are established and that the adaptive audience strategy is executed across all addressable and programmatic and informs other highly agile media channels. To be successful in Customer Strategy you need to bring a hunger to uncover insights, learn and leverage emerging tech, and have a start-up mentality to build this new approach from the ground up.   

In addition to working with Mindshare’s internal Planning and Implementation teams, the Audience Strategist will work with clients to enable their bespoke tech stacks that lay the foundation for executing adaptive marketing. You will also consult closely on the paid, owned, and earned media ecosystem to maximize customer engagements, connecting AdTech and MarTech to better understand journeys and outcomes. 

QUICK NOTES: 

• Client commitment will frequently extend across 3 to 4 clients or brands. 
• Audience Strategists will be tasked with seeking out and vetting new data, technology, and media partners across the industry that will help support Customer Strategy strategies. 
• Audience Strategists will lead capital projects to evolve Mindshare’s planning process to bring adaptive, digital-first strategies to the forefront.   
• Audience Strategists will possess a unique set of analytical, technical, and communication skills, as they are responsible for clearly articulating the detail behind the data and technology that inform and power adaptive strategies.   
• A degree of regular travel to client locations and other NA Mindshare offices is necessary. 

WHAT WE LOVE ABOUT THIS POSITION: 

• Opportunity to guide the evolution of Mindshare’s planning process. 
• Fuses digital strategy, data strategy, and channel planning and allocation. 
• Bridges the gap between ‘math people’ and traditional media planning. 
• Opportunity to flex both creative and problem-solving skills to support Mindshare’s most forward-thinking clients.  

HOW WE’LL GROW TOGETHER: 

• Mindshare advocates career growth! We will explore growth opportunities with you across the GroupM network to help further your career. 
• Exposure both within the Mindshare/GroupM world and the larger media industry. There is a real interest and high-level engagement from some of the biggest players in the field like Google, Adobe, Facebook, Twitter, Pandora, Hulu and so many more to help us excel on behalf of our clients. 
• Audience data strategy is strategy – but only if it can be translated into insight and action (with depth and speed). Evangelizing this ethos operationally and culturally across the agency will be part of your responsibility as a member of Customer Strategy. Rightly, there is a focus on connecting and making new data streams available to create better consumer experiences and more informed marketing actions.

YOUR IMPACT: 

The Audience Strategist is a digital native with a deep understanding of programmatic and agile media. You should understand and value the principles of performance marketing but understand that consumer journeys are dynamic and delivering against those journeys most effectively requires a full-funnel approach to marketing. As such, you will also be a proven applicator of data to inform outcome-based media approaches that fuel both short- and long-term business goals. 

Audience Strategy: Leverage data and research to design audience-first, adaptive strategies that reach and connect with high-value consumers to ultimately move clear and measurable KPIs. 

• Guide the daily management of each brand’s approach and strategy for data-driven marketing including data partners, audiences (media and content), channels, investment, measurement, and total architecture from top to bottom. 
• Monitor media and audience targeting trends across multiple verticals to enhance recommendations and/or to provide deeper insights for improved results. 
• Identify data-driven advanced targeting, micro-segmentation, and trigger-based decision rules to hone in on high-value consumer audiences.  
• Work intimately within the DMP, investigating potential audience duplication, building new audiences, and insights for existing audiences.  
• Ensure audience and data-driven marketing efforts are integrated into measurement deliverables for advanced test and learn opportunities.  
• Facilitate testing scenarios in lockstep with Client and Marketing Sciences contributing to learning opportunities. 
• Leverage data for establishing performance baseline and solutions, including resulting data to validate the ROI of deployed solutions. 
• Lead frequent sessions with Client, Activation, Planning, and Marketing Sciences to assess performance data and bring to the table interpretation thoughts as well as optimizations.  
• Act as a key stakeholder in vetting data partners and new technologies to expand our audience strategies.  
• Project manage the details ensuring work is organized, communicated to the right parties, deadlines are achieved by driving process steps forward, and meetings are set up as needed.  
• Minimal travel required. 

Evolving and Growing Customer Stagey: The Audience Strategist is also responsible for helping evolve Mindshare’s planning process to be fit for the future, ensuring that all initiatives are infused with performance principles and adaptive strategies. 

• Works alongside implementation teams to establish new, adaptive approaches to media partnerships 
• Consults clients on bespoke tech stack, data strategy, and LOOP configuration. 
• Evaluates vendors, technologies, and new advertising opportunities that enable strategies, and catalog POVs.  
• Masters proprietary Mindshare tools and systems; brings new application for DDM. 
• Helps staff with questions about syndicated and proprietary fast-moving data sources and research tools. 

YOUR QUALIFICATIONS: 

• Must have a solid background in digital and programmatic buying + the ability to leverage performance data to inform a media approach. 
• Minimum of 3-4 years’ experience preferred with client-facing exposure. 
• Strong knowledge of ad technology (DMP/Ad Server), data integrations, online advertising, and the digital ecosystem. 
• Exposure to Performance Measurement studies/models:  Media Mix Models, Multi-Touch Attribution, Sales Lift, and Brand Studies. 
• Digital Media Technologies: DCM, DSP’s, Social Ad Platforms, Verification Platforms. 

• Be knowledgeable and communicative about DMP best practices, marketplace trends, and overall DMP knowledge. 
• Previous use of a DMP- building and syndicating audiences, maintaining taxonomy structures, reporting and analytics, troubleshooting. 
• Understanding of all media activation channels (social, search, programmatic, shopper, endemic, TV).  
• Ability to foster collaborative relationships with other cross-functional teams.  
• Strong analytical and problem-solving skills.  
• Ability to manage and prioritize competing projects and deliverables. 

ABOUT MINDSHARE: 

At Mindshare, we believe in speed, teamwork and provocation. Mindshare USA empowers people to challenge the status quo, through what we call Provocation with Purpose. We’ll encourage you to break the rules, knock things down, rebuild them better, and push the boundaries of what’s possible. It takes a team of people who invest in other’s success, and together we make Mindshare the place where we do the best work of our career. We’re a team that is radically honest – we call this our Authenticity Quotient. We are curious and competitive – that’s our Passion Quotient. We embrace teamwork and adaptability – that’s our Emotional Quotient. We’re proud to be unmistakably #TeamMindshare.
#LI-AO1

GroupM and all its affiliates embrace and celebrate diversity, inclusivity, and equal opportunity. We are committed to building a team that represents a variety of backgrounds, perspectives, and skills. We are a worldwide media agency network that represents global clients. The more inclusive we are, the greater work we can create together.

Kennedys is looking for a Business analyst to join the IT team in either the London, Chelmsford or Taunton office.

The successful candidate will possess an innovative mind-set with an interest in developing (with a view to helping others develop) further data and insurance analyst skills. They will combine business analyst and project management skills with experience of managing external suppliers to ensure the Claims team stays at the leading edge of competiveness.

This role will allow a candidate to develop their technical knowledge, skills and experience within a highly innovative team working within an industry seeking to develop enhanced data capabilities.

Team

Kennedys LLP has been a leader in claims handling since 2000 and holds one of the largest and most experienced claims handling teams in the UK and Ireland, encompassing both claims handlers and lawyers. Kennedys are looking for a team-orientated, analytical, high-performance and enthusiastic candidate with strong communication skills to join a challenging, fast moving and fun working environment.

Key Responsibilities

• Assume management of the platform supporting the Claims management process, ensuring the successful on boarding of new clients and identifying and prioritising and delivering process and system improvements to enhance competiveness
• Manage outsourced supplier to ensure performance and SLA targets are achieved
• Develop and analysing key business requirements for internal or external delivery
• Managing third-party software suppliers including procuring estimates, scope of work, and progress updates to ensure value for money, on-time delivery that meets business requirements.

Required experience

• Business analysis
• Project management
• Creation of complex spreadsheets and working with software such as MS Excel for report creation
• Understanding interdependencies between technology, operations and business needs.

About Kennedys

Kennedys is a global law firm with expertise in dispute resolution and advisory services. With over 2,200 people worldwide across 42 offices in the UK, Europe, Middle East, Asia Pacific and America we have some of the most respected legal minds in their field.

Our lawyers handle both contentious and non-contentious matters, and provide a range of specialist legal services, for many industry sectors but we have particular expertise in litigation and dispute resolution, especially in defending insurance and liability claims.

We’re a fresh-thinking firm, and we’re not afraid to bring challenging new perspectives to the table way beyond the traditional realm of legal services. We empower our clients with a diverse range of ideas, tools and technology to make their lives easier, as well as delivering exceptional results, every time.

What do we have to offer?

We welcome high-performing lawyers, business services professionals, secretaries, graduates and apprentices to join our rapidly expanding global firm. Whatever your role at Kennedys, you’ll be involved in exciting and stimulating work, where your input will make a difference.

Our culture and values form a big part of who we are and we take them seriously. We make a difference by being approachable,straightforward, supportive and distinctive. Our values are at the core of who we are and what make us a great firm to work with and for.

We develop careers in an innovative and collaborative global environment, with our values at the core. We believe that supporting individual growth and development puts us in the best position to attract and retain talented individuals. Regardless of role or level, everyone has access to virtual learning to help you develop your skills, wherever you are in the world. A variety of other exciting opportunities are available including secondments to clients and our global offices as well as a comprehensive benefits package (details are available upon request).

We’ve created a culture based on client service, professional excellence, hard work and trust. We deeply value the relationships we build with our clients and we know that they value our warm, friendly human approach. We are here to provide answers, recommendations, strategy and tactics.

Kennedys is an equal opportunities employer and is committed to ensuring our recruitment processes are as inclusive as possible. We expect all employees to be aware of and comply with all relevant policies and procedures within their jurisdiction, including those relating to Information Security, Data Protection and Quality Management, refer any breach promptly to Risk & Compliance and to complete all mandatory training when requested.

• identify areas of potential improvement
• find solutions to business problems using research and analysis techniques
• analyse trends and behaviours
• put forward thought provoking ideas to challenge the leadership team to improve services
• document identified changes
• act as a contact between IT and specific business areas

• identify key performance indicators that can be used to monitor business performance and gather data to verify that results are in line with forecasts
• review audit outcomes, challenging and assisting the business with changes to ensure compliance
• analyse data gathered and develop strategies to resolve any problems that arise
• analyse and evaluate multiple options, comparing data assisting with the outcome or solution
• interpret data about company policy and workflows
• identify opportunities for improving business processes through the use of technology and assist in preparation of business cases
• analyse the feasibility of, and develop requirements for, new systems and/or enhancements to existing systems ensuring that the system design fits the needs of the users
• track and document changes for functional and business specifications, wireframes, use cases and user stories for use in the development, testing, and training project cycles
• conduct impact analysis to assess implications of changes to systems
• lead on benchmarking activity that compares the organisation's performance against other registered providers and out of sector
• reivew systems are being used correctly and that accurate data is being input
• design and create reports for central dashboard
• act as central resource support to the Executive team and Heads of service

• SSRS
• Power BI
• Excel
• analytical and problem solving skills
• Windows Office systems
• report development skills
• strong customer service orientation
• previous experience being a business analyst