30+ days ago
H-Farm College is a new independent provider of HE and executive courses, delivering online/blended learning in Management, Entrepreneurship and Digital Transformation.
H-Farm College benefits from the extensive resources and facilities within its Italian counterpart. This represents the centre of gravity of H-Farm’ education activities, enabling us to specialise our offer in undergraduate and postgraduate courses with experiential, contextualised practical opportunities in subject areas linked to innovation, management and technology through meaningful residentials.
H-Farm College is in the process of gaining validation with a partner institution and in the future will be applying for registered status with the Office for Students. The Marketing Manager will play a fundamental part of our progression plans, from input and development of systems, through to daily maintenance.
Please visit our website for further information: https://www.h-farmcollege.org
The founding group H-Farm, where H stands for Human, is a hub where Innovation, Entrepreneurship and Education are combined and entwine with each other. H-Farm is a leading platform where innovation, entrepreneurship and education coexist and create synergy using a digital approach, supporting the creation of new business models and the transformation and education of people and companies.
Founded in January 2005, H-Farm were the first in the world to adopt a model that combined investment, business consulting and digitally driven educational programmes all in one place.
H-Farm have invested € 27.3M to date in the development of over 120 innovative companies. H-Farm actively work with over 200 of the most important international brands and teach more than a thousand students through an international and digitally driven educational path that includes four international schools.
In Italy, H-Farm is located just outside of Venice and is the site of a massive architecturally sensitive development that will transform the campus. Utilising 14 thousand square meters of buildings spread over 20 hectares of parkland with 42 thousand square meters of buildings all distributed over 51 hectares, it is destined to become one of the most important European hubs for innovation.
Since November 13, 2015, H-Farm has been listed on the AIM section of the Italian stock exchange and is open to public investment.
Please see our group website for further information: http://www.h-farmcollege.org
Summary of Overall Role Purpose
The Marketing Manager is a senior post within H-Farm College reporting to the Managing Director of H-Farm College and the College Board. This post is responsible for the development and implementation of the marketing and advertising plans for undergraduate, postgraduate, executive, and professional programmes, including the generation of enquiries, applications, and the recruitment of students. The post holder will manage the student recruitment strategy and outputs, the student experience during the initial application and will work closely with Heads of School, Faculties, continental counterparts, external agencies, web/internet development teams and publications teams. The Marketing Manager will play a key role in contributing to the development of the future direction of H-Farm College and will be the main point of expertise on student recruitment matters.
Main Duties and Responsibilities
Duties include but are not limited to:
A problem-solving ability of a high level is required. It is essential to be able to communicate and work effectively across departments, with a clear perspective of the issues faced by staff and the contexts within which they operate.
This Job Description provides an overview of the principal accountabilities of the post and will include, but will not be limited to, those detailed. It is anticipated that the content of the role will evolve over time and the balance of duties within the Job Description will change within the broad remit of the post. This Job Description does not form part of your contract of employment and will be updated from time to time.